How to Avoid Marketing Mistakes

Marketing is a tricky business. Even when you have had a whole marketing department and company executives review an advertising campaign, there might still be something missed, and customers may still end up offended by it. On the flip side, if you don’t do enough of the right type of marketing, then your customers won’t…

How to Revitalize Email Marketing

Email marketing may not be your top marketing priority, but it should definitely be one that you focus on. Recent data suggests that email marketing is starting to be more effective and rise in popularity once again. Smartphones have made it easier than ever to check your email, and it is almost as easy as…

Frequently asked questions about chatbots

  Chatbots are the latest craze in the world of mobile and artificial intelligence but they’re new enough that many people still know very little about them and some have never even heard of chatbots. Here are some answers to some of the frequently asked questions about chatbots.   What are chatbots?   As you…