Here are 6 tips you can follow to improve customer service during the holidays right now.
Category: chatbot
What the Facebook chatbot story can teach us about content marketing
Unless you’ve completely avoided the internet for the past few weeks (unlikely), you’ve probably heard a rather alarming story going around lately regarding chatbots that Facebook’s AI team were working on that went rogue and started planning the overthrow of humanity. You may also have heard since the story blew up across various social…
How to tell if influencer marketing is right for your small business
Marketing has changed a lot over the last few decades. A major reason is that customers are a lot more savvy and aren’t as trusting as they used to be. People are inherently less trusting of advertisements put out by the brands who stand to profit from them. After all, they’re obviously biased and…
Airlines are beginning to experiment with two-way SMS customer service
When it comes to texting, there’s an interesting dynamic: while we constantly text our friends, relatives, and co-workers back and forth, we never send text messages to businesses. In recent years text message marketing has become popular so businesses are texting us, but we’re not texting back. And even if we did, there wouldn’t be…